Hi, I’m Tom, an experienced strategist.
I’m a leader and a doer in all things comms, social media, digital, cultural connection and beyond.
I’m currently based in London,
New York, Boulder, Honolulu, Melbourne
I’ve been fortunate to work at some of the best agencies in the world.
In any given week, I’ll probably be doing something like this, and helping others do it too.
Entrepreneurial at heart, I thrive in the intersections between disciplines.
I’ve partnered with some of the world’s biggest and boldest brands.
These projects were personal highlights.
Nissan
Brand relaunch, social innovation launch strategies
HBO
Creation of a world-first social game hidden in the HBO Static
Google Play
Launching a mobile game through a personalized Twitter bot
YouTube Music
Artist promotion for Dua Lipa, K-pop star CL & John Legend
Diet Coke
Repositioning the brand with Taylor Swift, kittens and personalized content
Converse
Going back to school with Millie Bobby Brown and a truck load of gifs
My work has received some awards and my thoughts have been featured in press and podcast.
Some highlights include
Writing articles for AdAge, AdWeek, Digiday, FastCo and Campaign.
Being featured in Wired, USA Today, Emarketer, Campaign, AdWeek and more.
Judging awards like the International Effies, The Webbies, Facebook Awards and the American Planning Association.
Winning awards from the One Club, The Shorties and The Webbies.
My mum thinks it’s neat.
My work has received awards and my thoughts have been featured in press and podcast.
My mum thinks it’s neat.
ONE SHOW AWARD | HBO
ADWEEK | HBO
CAMPAIGN QUOTE
CREATIVITY | TOYOTA
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ADWEEK PODCAST
BUSINESS OF FASHION QUOTE
ADWEEK QUOTE
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SHORTY AWARD | CONVERSE
CAMPAIGN QUOTE
DIGIDAY QUOTE
ADAGE QUOTE
DIGIDAY AWARD WIN
ADWEEK MENTION
WIRED INTERVIEW
CLIO ARTICLE
TWITTER AWARD BIO
USA TODAY | DEAR DONNIE
FASTCO ARTICLE
ADAGE | DIET COKE
ADWEEK QUOTE
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ADWEEK | CLEARASIL